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2015 (7) TMI 440 - ITAT DELHI

2015 (7) TMI 440 - ITAT DELHI - TMI - Disallowance of advertisement expenses - whether the CIT(Appeals) is justified in confirming the disallowance of ₹ 8,07,123/- in respect of advertisement expenses - Held that:- genuineness and the quantum of the advertisement expenses incurred by the Assessee is not doubted. On perusal of the details of the expenses, we notice that these were expenses incurred in the normal course of business and does not partake the character of the capital expenditur .....

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15 - SHRI G.D.AGRAWAL AND SHRI GEORGE GEORGE K, JJ. For The Appellant : Shri Piyush Kaushik, Adv. For The Respondent : Sh. BRR Kumar, Sr.D.R. ORDER PER GEORGE GEORGE K, JUDICIAL MEMBER This appeal at the instance of the Assessee is directed against the order of the Ld.CIT(Appeals)-XII, New Delhi dt. 19.8.2013, pertaining to the Assessment Year 2010-11. 2. The solitary issue that is raised in the appeal is whether the CIT(Appeals) is justified in confirming the disallowance of ₹ 8,07,123/- .....

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dvertisement. The Assessing Officer was of the view that 75% of the expenses is capital in nature and disallowed the same and added back to the income of the assessee (Rs.8,07,123/-). 4. Aggrieved the assessee filed the appeal before the CIT(A). The CIT(A) dismissed the appeal of the assessee. Relevant observation of the CIT(A) in dismissing the appeal of the assessee reads as follows. I have considered the grounds raised in appeal and the facts of the case as well as the submission filed by the .....

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