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2014 (2) TMI 1284 - ITAT PUNEDeduction u/s.80P(2)(a)(vi) - Held that:- As decided in assessee's own case for A.Y. 2007-08 CIT(A) was justified in directing the Assessing Officer to allow the claim of the assessee. This view is fortified by the judgment of Hon’ble Supreme Court in the case of Kerala State Co-operative Marketing Federation Ltd & Others Vs. CIT [1998 (5) TMI 6 - SUPREME Court] - Decided in favour of assessee Allowability of advertisement expenses - AO disallowed the same on the ground that the assessee has not provided proof that it was for the purpose of business purpose - Held that:- It is not a case of the Assessing Officer that the expenditure has not been incurred. Since the assessee has established the expenditure incurred on account of commercial expediency, so the commercial expediency is to be viewed from the view point of businessman / assessee. The facts on record indicate the impugned expenditure is on account of public visits of State ministers, local elected representatives and other dignitaries to the city of Nashik and the premises of society, who have helped the assessee in getting more contracts for labour, therefore, commercial expediency established. In the facts and circumstances, the expenditure was rightly made by the assessee for business purpose and the same was rightly directed by the CIT(A) to deleted the expenditure incurred wholly and exclusively for the growth of assessee’s business. Accordingly, the same is upheld.- Decided in favour of assessee
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