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2021 (9) TMI 810 - AT - Income TaxAllowability of marketing expenses as revenue expenditure - HELD THAT:- Similar view has been taken in the case of Hitz FM Radio India Ltd. [2015 (9) TMI 898 - ITAT DELHI] wherein it has been held that there is no Law under the Act to say that revenue expenditure is deferred revenue expenditure. It has been held that when A.O. had himself admitted that expenditure in question was a revenue expenditure, he should have allowed the entire claim of assessee in assessment year in question itself - CIT(A) was not justified in disallowing the marketing expenses as revenue expenditure in the year under consideration - Grounds of Appeal Number.1 of the assessee is allowed. Adhoc disallowance on account of vehicle running and maintenance expenses, depreciation on motorcar and adhoc disallowance on account of telephone and interest expenses - HELD THAT:- As total amount A.O. disallowed 10% of the same which the Ld. CIT(A) has restricted - It is the submission Assessee that disallowance of such item of 5% of the expenses is on the higher side - disallowance of ₹ 25,000/- lump sum on estimate basis out of these expenses will meet the ends of justice - as hold and direct accordingly. Grounds of Appeal by the assessee are accordingly partly allowed.
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